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Pulstar® spark plugs improve your vehicle’s performance in ways conventional spark plugs can’t. That’s because Pulstar spark plugs use innovative plasma-assisted combustion technology–developed, built and extensively tested in the USA–to generate more horsepower, more torque and quicker throttle response. So whether your personal freedom machine is a high-performance motorcycle or just the family wagon, a simple spark plug upgrade with Pulstar makes your vehicle more powerful and quicker to respond. Plus, Pulstar helps your vehicle burn fuel more efficiently, reducing fossil fuel consumption and carbon emissions.